An Exploratory Analysis of Customer Satisfaction with Network Portability Among Mobile Phone Users Using One Way Anova

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S. Kavitha
K. Muthulakshmi

Abstract

A telecom service customer can switch operators without regard to location thanks to a mechanism called mobile number portability.   A user can move his mobile number to any other service provider of his choosing if he is dissatisfied with the offerings of his present operator. Customers of cellular service providers offer the benefit of mobile number portability, which allows them to keep their mobile numbers while changing service providers across different types of technology inside a cellular circle (Shin and Kim 2018).   The universe of the present study includes all the android mobile users of who are switching their mobile network service providers in the jurisdiction of Tiruchirappalli district of Tamil Nadu. There are 6 leading mobile network service providers are functioning in Tiruchirappalli district such as Airtel, JIO, Vodafone, Idea and BSNL whereas approximately 10,00,000 people have been switching their mobile network service providers during the data collection period in jurisdiction of Tiruchirappalli district of Tamil Nadu. This study analyzes the reason for satisfaction about current mobile network services, perception towards expectations from new service provider, problems facing while mobile number portability and satisfaction after mobile number portability.

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